Touchstone · Three-Lens Business Evaluation

Find out if this business is right for you — not just whether it's a good idea

A great business in the wrong founder's hands will still fail. Touchstone evaluates the idea, the model, and your fit — all three.

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The Three-Lens Framework
LENS 1

Viability Gate

9 checks covering demand, unit economics, entry feasibility, competitive moat, regulatory exposure, and AI commoditization risk. Pass/fail — filters out structurally broken ideas before you invest time in them.

LENS 2

Compounding Score

5 principles: predictable cash flow, reinvestment engine, one lane, sequenced risk, and AI leverage. Measures whether the business gets easier or harder with each passing month.

LENS 3

Founder Fit

10 dimensions including passion, network capital, execution DNA, life stage, financial resilience, and AI fluency. The lens most frameworks ignore — and the most predictive of actual outcomes.

Two Ways to Use Touchstone
Free
Snapshot
5 questions. 2 minutes. Immediate signal on whether this idea is worth your time. No payment required — just an honest read on the fundamentals.
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$49
Full Assessment
25 questions across all three lenses. Complete branded report with scores, quadrant, primary levers, and a ranked view of every parameter. Emailed to you within minutes.
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Touchstone is an educational framework, not personalised financial or legal advice. Always consult qualified advisors before committing capital to a venture.